Calvin Klein
The campaign effectively positioned CK2 as a universal and inspiring fragrance that celebrates self-expression and connection. Through a combination of social media marketing, influencer partnerships, and branded content, the campaign successfully reached a wide audience of young adults and established CK2 as a desirable and innovative fragrance brand.
Services: Global Campaign Strategy / Creative / Production
Deliverables: Social / Digital / Commercials / Branded Content
Global Versioning
